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Case Study: "Single Use" Pens for COVID-19
May 29
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...
Continue ReadingThe Value of Custom Packaging
May 22
When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...
Continue Reading8 Promotional Products to Win Game Day
May 15
From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...
Continue ReadingCase Study: The Weather is Snow Joke
May 07
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...
Continue Reading6 Stuffed Animals to Cuddle Your Way to Happiness
Apr 30
Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the night...
Continue Reading6 Promo Products to Freshen Up Your Employees' Wardrobes
Apr 23
The Voyager Jacket Go ahead, chart a course for adventure! This waterproof breathable, packable rain jacket is the right choice for any destination and will be your new favorite travel companion. ...
Continue Reading6 Retro Products That Are a Blast From the Past
Apr 16
No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...
Continue ReadingCase Study: Piece of Cake
Apr 08
Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...
Continue ReadingCase Study: A Golfer Giveaway
Apr 01
Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...
Continue Reading6 Products to Take to Your Next Family Picnic
Mar 25
Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. T...
Continue ReadingWords Have Power: Why Copywriting Matters for Your Business?
Mar 18
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...
Continue ReadingA Quick Guide to Promotional Bags
Mar 10
Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...
Continue ReadingLeading the Workplace: How to Develop Your Leadership Skills
Mar 03
Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position is ...
Continue ReadingCase Study: Don't Run from this Promo!
Feb 24
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. Th...
Continue Reading9 Promotional Products for Tech Wizards
Feb 17
Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...
Continue ReadingCase Study: Back in Business
Feb 10
A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...
Continue ReadingCase Study: Shop 'til You Drop
Feb 03
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...
Continue ReadingCase Study: Shine Bright
Jan 27
Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward during ...
Continue ReadingCase Study: Improve Sales and Traffic
Jan 20
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCase Study: You Can Count on Us
Jan 13
The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Jan 05
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...
Continue ReadingReusable vs. Disposable Items
Dec 29, 2022
Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...
Continue Reading6 Products for the Aspiring Home Chef
Dec 21, 2022
Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...
Continue ReadingCase Study: A Flavorful Promotion
Dec 13, 2022
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: Thi...
Continue ReadingMust-Have Promotional Products for the Real Estate Industry
Dec 06, 2022
Real estate promotional products are a memorable way to stay top of mind with your clients by promoting your brand, while also giving something back to your clients. Whether it’s part of a direc...
Continue Reading30 Quotes That Will Motivate You to Succeed
Nov 28, 2022
We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....
Continue ReadingBamboo: It's Not Just for Pandas!
Nov 21, 2022
What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable res...
Continue ReadingCheers! Let’s Sell More Beer!
Nov 13, 2022
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Nov 06, 2022
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...
Continue ReadingLet's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More
Oct 29, 2022
Physical fitness is an integral part of leading a healthy life, but it’s not always easy to accomplish on one’s own! That’s where personal trainers, gyms, and fitness classes come in...
Continue Reading8 Graphic Design Mistakes to Avoid
Oct 22, 2022
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...
Continue ReadingCase Study: Success on Campus
Oct 14, 2022
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue ReadingCase Study: Brighten Their Day
Oct 07, 2022
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue ReadingClean Desk, Happy Desk!
Sep 30, 2022
An organized desk is a happy desk and the perfect time to clean and reorganize your desk is at the beginning of the new quarter! Whether it's Q1 or Q4 – sometimes filing away old projects, dusti...
Continue ReadingCook Up a Storm With These 5 Promotional Products
Sep 22, 2022
There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen prod...
Continue ReadingYou Need More Cowbell
Sep 15, 2022
Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...
Continue ReadingCase Study: Save the Date, Save the Day
Sep 08, 2022
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...
Continue Reading6 Morning Routine Products That Will Wake Anyone Up
Aug 31, 2022
Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...
Continue Reading6 Promotional Products for Music Lovers
Aug 24, 2022
These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...
Continue ReadingYour Brand Is Your Business - Market It!
Aug 17, 2022
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...
Continue ReadingCase Study: What Does Your Phone Stand For?
Aug 09, 2022
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...
Continue ReadingPrint's Not Dead: How Print Products Can Work for You
Aug 02, 2022
In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...
Continue Reading5 Pitch Perfect Products for Musically Talented Individuals
Jul 26, 2022
We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...
Continue ReadingCase Study: Custom Caps with a Budget Cap
Jul 18, 2022
Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. The...
Continue ReadingReady for Adventure: First Aid & Emergency Kits
Jul 11, 2022
We know how important it is to stay prepared for the unexpected. Whether your car breaks down or you're caught in a storm, emergency kits are essential tools to have on hand. Keep your clients or your...
Continue ReadingCase Study: A Getaway Promotion
Jul 03, 2022
A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...
Continue ReadingCase Study: These Calendars Aren't Week
Jun 26, 2022
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...
Continue ReadingCase Study: You've Got the Power
Jun 18, 2022
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Jun 11, 2022
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...
Continue ReadingFive Frugal Promotions for the Cost-Savvy Consumer
Jun 04, 2022
Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...
Continue Reading7 Sources to Boost Your Creativity
May 27, 2022
Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...
Continue ReadingCase Study: Thank You for Spooning
May 20, 2022
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...
Continue ReadingCase Study: Too Hot to Jot
May 12, 2022
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....
Continue ReadingCase Study: Fresh Mesh Promotions
May 05, 2022
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....
Continue ReadingThe Best Apps For Organization
Apr 27, 2022
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar remind...
Continue ReadingSatisfy Your Customers’ Cravings With These 6 Sweet Treats
Apr 20, 2022
Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...
Continue Reading5 Ways to Be Healthier in 2 Minutes or Less
Apr 05, 2022
Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not always b...
Continue Reading6 Products to Grow Your Business!
Mar 28, 2022
People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo for e...
Continue Reading5 Promo Products That Are Bright, Light, and Ready to Excite
Mar 21, 2022
Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...
Continue Reading10 Must-Have Tech Products and Accessories
Mar 14, 2022
If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...
Continue Reading7 Promotional Products for Law Firms
Mar 06, 2022
If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're looking...
Continue Reading8 Items for Restaurant Promos that Sizzle
Feb 27, 2022
Have you heard the word? Indoor dining is back, baby! For restaurants, bars, cafes, and more looking to spread the good news that they're fully operational again, promotional products are a great way...
Continue ReadingCase Study: Jamming Out
Feb 20, 2022
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...
Continue ReadingCustomer Experience + Branding: The Relationship Goals of Marketing
Feb 12, 2022
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...
Continue Reading5 Promotional Products for Firemen and Fire Departments
Feb 05, 2022
Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...
Continue ReadingCase Study: Spec-Tacular Promotions
Jan 29, 2022
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...
Continue Reading6 Promotional Products to Fit Your Budget
Jan 21, 2022
Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...
Continue Reading6 Reasons You Need a Company Store
Jan 14, 2022
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and complet...
Continue ReadingProduct Safety: What You Need to Know
Jan 06, 2022
No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that pro...
Continue Reading8 Dental Products That Will Make You Smile
Dec 30, 2021
Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...
Continue ReadingCase Study: Promo'd to a Tee
Dec 23, 2021
As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities. T...
Continue ReadingCase Study: Keep Warm Buddy Set
Dec 15, 2021
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...
Continue Reading5 Ways to Boost Employee Morale
Dec 08, 2021
When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...
Continue ReadingThe Power of Promo: Why People Love Freebies
Dec 01, 2021
Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...
Continue Reading5 Tips for Boosting Social Media Engagement
Nov 24, 2021
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...
Continue Reading6 Promotional Products for Religious Institutions
Nov 16, 2021
Religion and spirituality are shared experiences that bring communities together, and promotional products are a great way to help get your message to those who want to hear it. Whether you’re l...
Continue Reading7 Ways to Instantly Make Your Website More User-Friendly
Nov 09, 2021
With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...
Continue ReadingCase Study: Practice Putting
Nov 02, 2021
2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...
Continue ReadingCase Study: Create Your Own Reality
Oct 26, 2021
Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the co...
Continue ReadingHow to Work Smarter, Not Harder
Oct 19, 2021
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...
Continue Reading12 Perfect Pediatric Products for Babies
Oct 12, 2021
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there’s a lot to procure and prepare bef...
Continue Reading5 Promo Products to Make Your Office Safer for Employees
Oct 05, 2021
As business’ doors open back up and employees step into the office, it’s essential to make sure they feel safe and comfortable as the return to their desks. Whether you own a business that...
Continue ReadingThe Power of Perceived Value
Sep 28, 2021
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Sep 21, 2021
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue ReadingWhat Millennials Want (And How to Work With Them)
Sep 14, 2021
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Sep 07, 2021
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue ReadingCase Study: A
Aug 31, 2021
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...
Continue ReadingCase Study: Welcome New Hires!
Aug 24, 2021
Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill prof...
Continue ReadingGraphic Design Terms Everyone Should Know
Aug 16, 2021
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...
Continue Reading10 Luxurious Products for Your VIP Customers
Aug 09, 2021
Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...
Continue ReadingOur Top 10 Favorite Eco-Friendly Products
Aug 02, 2021
Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...
Continue ReadingCase Study: It Takes a Village
Jul 25, 2021
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Jul 18, 2021
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue ReadingCase Study: Keep it Cooler
Jul 10, 2021
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...
Continue ReadingCase Study: Keeping it All Together
Jul 03, 2021
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Full ...
Continue ReadingCase Study: Work it Out!
Jun 26, 2021
A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...
Continue ReadingCase Study: Roll Up in Style
Jun 19, 2021
Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...
Continue Reading10 Promo Products for Auto-Lovers
Jun 12, 2021
Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...
Continue ReadingCase Study: Yes, We Can!
Jun 05, 2021
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at t...
Continue ReadingThe Best Promotional Products for Sports Fanatics
May 29, 2021
With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...
Continue ReadingCase Study: A Race to Remember
May 21, 2021
Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an in...
Continue ReadingCase Study: Good Deeds for Kids in Need
May 14, 2021
Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising ...
Continue ReadingCase Study: Raise Your Glass
May 06, 2021
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...
Continue Reading6 High-Tech Promotional Products
Apr 29, 2021
It seems like there are new cutting-edge gadgets coming to market every day. It’s getting hard to keep up with what is really going to make your life easier and what’s just hype. We&rsquo...
Continue ReadingOld School vs. New School Promo Products
Apr 22, 2021
It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...
Continue Reading7 Fitness Promotional Products to Help You Stay in Shape
Apr 15, 2021
Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Apr 07, 2021
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingCase Study: Financial Industry
Mar 31, 2021
Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...
Continue ReadingCase Study: Where Has Your Pen Been?
Mar 24, 2021
Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...
Continue ReadingCase Study: Plastics Make it Possible
Mar 17, 2021
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingProducts and Tips to Boost Your Work From Home Productivity
Mar 10, 2021
With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home workp...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Mar 02, 2021
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...
Continue ReadingSweet Dreams Are Made of Cheese: Products for Charcuterie Lovers
Feb 23, 2021
What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all th...
Continue Reading6 Rootin’ Tootin’ Country Western Products
Feb 16, 2021
Country Western isn’t just a type of music genre, it’s become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settl...
Continue Reading5 Back to College Products for a Safe School Year
Feb 09, 2021
The 2020-2021 school year is almost here, which means staff is preparing for an influx of students on college campuses. Due to health concerns this year, colleges are doing everything to heighten safe...
Continue ReadingCase Study: Life of the Mardi
Feb 02, 2021
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...
Continue ReadingCase Study: A Wedded Keepsake
Jan 26, 2021
Item: JAFFA® Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for ...
Continue ReadingCase Study: Sharper Students
Jan 19, 2021
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...
Continue ReadingSchool's in Session: 7 Essential Supplies for Students
Jan 12, 2021
Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...
Continue ReadingMask Mania!
Jan 05, 2021
It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease Con...
Continue ReadingCase Study: A Gift to Build a Dream On
Dec 29, 2020
Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at the h...
Continue Reading6 Mood-Boosting Promo Products to Beat the Winter Blues
Dec 22, 2020
Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Dec 14, 2020
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Dec 07, 2020
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...
Continue ReadingCase Study: The Big Picture
Nov 30, 2020
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingCase Study: Bake in Business
Nov 22, 2020
Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...
Continue ReadingCase Study: Raise Your Glass!
Nov 15, 2020
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue ReadingCase Study: Beach Balls? Bingo!
Nov 08, 2020
Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Nov 01, 2020
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue Reading6 A+ Products for Online Education Courses
Oct 25, 2020
Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Oct 17, 2020
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...
Continue ReadingCase Study: Safety First
Oct 10, 2020
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...
Continue Reading8 Corporate Gifts for Your Employees
Oct 03, 2020
The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...
Continue ReadingCase Study: Zip It Up
Sep 26, 2020
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...
Continue ReadingCase Study: Happy to Hang Around
Sep 18, 2020
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingYou Can Bank on These 7 Promotional Products
Sep 11, 2020
Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...
Continue ReadingYour Guide to Promotional Shirts
Sep 04, 2020
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Aug 28, 2020
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...
Continue Reading7 Ways to Take Advantage of Your Lunch Break
Aug 20, 2020
Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...
Continue ReadingYour Product Decorating Questions Answered
Aug 13, 2020
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...
Continue Reading5 Simple Tips to Organize and Run Effective Meetings
Aug 05, 2020
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Jul 29, 2020
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
Jul 22, 2020
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...
Continue Reading10 Tweetable Quotes for Motivation
Jul 15, 2020
People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...
Continue ReadingCase Study: A Hole in One Promotion
Jul 07, 2020
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue Reading7 Promotional Products For Those On the Go
Jun 30, 2020
According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...
Continue ReadingHow to Reduce Stress on the Job
Jun 23, 2020
Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...
Continue ReadingCase Study: Inking Impressions
Jun 16, 2020
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...
Continue ReadingCase Study: Jot It Down
Jun 09, 2020
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Jun 02, 2020
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...
Continue ReadingCase Study: Attract New Customers
May 25, 2020
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue Reading7 Promotional Products for When You’re Feeling Lucky
May 18, 2020
Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...
Continue Reading6 Hot Products for the Grill Master
May 11, 2020
Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&rsqu...
Continue Reading6 Snap-Worthy Products for Every Photographer
May 04, 2020
Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Apr 27, 2020
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Apr 20, 2020
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Apr 12, 2020
Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Apr 05, 2020
It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Mar 29, 2020
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingGet in Gear With These Automotive Promo Products
Mar 21, 2020
Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Mar 14, 2020
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...
Continue Reading6 Products Perfect for Pampering Mom on Mother's Day
Mar 07, 2020
Add your branding to these products and pamper moms everywhere on Mother’s Day with these promo products essential for rest, relaxation and promoting your brand! 1. Wooden Reed Diffuser ...
Continue ReadingGive Your School Clubs a Boost With These Promotional Products
Feb 29, 2020
School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...
Continue ReadingWhy You Should Be Having More Fun at Work
Feb 22, 2020
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...
Continue ReadingYour Guide to Promo Hats
Feb 14, 2020
A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...
Continue ReadingCase Study: It’s a Date!
Feb 07, 2020
Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...
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